23 Apr, 2009
Posted by: Alexander Dahl In: Blog
by Alexander Dahl Until now we have all been looking at metrics like bounce rate, click through rate and conversion rate to judge if a campaign is successful, or not. But what happens when the ad is so advanced that the potential customer can make a decision without clicking on it. Is it time for [...]
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16 Apr, 2009
Posted by: Alexander Dahl In: Blog
… bad news for the “old” media Good news for the internet marketing world for 2009. According to a research made by ZenithOptimedia the internet is the only marketing channel that can expect growth this year, with an estimate of 8,6% increase compared to 2008. Of the online marketing channels search marketing is the winner, going [...]
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